Deciding between the Jeep Wrangler vs Ford Bronco can be a tough call, as both SUVs shine in off-road capability and design. Each brings distinct advantages to the table, catering to various preferences. For example:

  1. The Jeep Wrangler vs Ford Bronco comparison starts with pricing—Wrangler’s base MSRP is $32,690, while the Bronco begins at $37,995.

  2. Performance-wise, the 2025 Jeep Wrangler offers up to 375 horsepower with its plug-in hybrid engine, whereas the 2025 Ford Bronco impresses with 418 horsepower in its Bronco Raptor model.

  3. When it comes to ground clearance, the Wrangler maxes out at 12.9 inches, while the Bronco edges slightly ahead with 13.1 inches, making both adept at tackling tough terrains.

Tip: If you’re after a rugged adventure vehicle, the Rubicon X trim of the Jeep Wrangler might be your ideal pick. On the other hand, for a high-performance off-road experience, the Bronco Raptor is a standout choice.

Ultimately, the decision between the Jeep Wrangler vs Ford Bronco comes down to your lifestyle and needs. Whether you’re looking for a versatile daily driver or a dedicated off-road beast, understanding these key differences will guide you to the right SUV.

Key Takeaways

  • The Jeep Wrangler costs less, starting at $32,690. It is cheaper than the Ford Bronco, which starts at $37,995.

  • For off-roading, the Jeep Wrangler is tough and has better angles. The Ford Bronco has more tech and higher ground clearance.

  • The Ford Bronco has a bigger inside space and more room for stuff. This makes it great for families or carrying extra things.

  • If you care about saving gas, the Jeep Wrangler’s hybrid and diesel engines use less fuel. The Bronco focuses more on power.

  • Try driving both SUVs to see which one fits you best. Decide if you want strong off-road skills or a comfy everyday ride.

Exterior Design and Modular Features

Styling and Build Quality

When comparing the styling of the jeep wrangler and ford bronco, both SUVs showcase rugged designs tailored for off-road adventures. The jeep wrangler retains its iconic boxy shape, round headlamps, and seven-slot grille, which have become synonymous with its brand identity. On the other hand, the ford bronco adopts a retro-modern aesthetic, blending vintage charm with contemporary elements. Both vehicles offer LED headlamp options, but the jeep wrangler stands out with its premium reflector headlamps and Corning® Gorilla® glass windshield, enhancing durability.

In terms of build quality, the ford bronco provides more front legroom and cargo space, making it a practical choice for those prioritizing interior functionality. However, the jeep wrangler includes features like heated power mirrors and deep-tint windows, which add to its appeal. While both SUVs offer 17- or 18-inch wheels, the bronco also includes a 16-inch option for specific trims, catering to diverse preferences.

Removable Roofs and Doors

Both the jeep wrangler and ford bronco excel in modularity, allowing you to remove roofs and doors for an open-air experience. The jeep wrangler offers a variety of top options, including hard and soft tops, which can be easily swapped or removed. The ford bronco matches this versatility with its own hard and soft top configurations. However, the jeep wrangler takes the lead with its straightforward removal process, making it more user-friendly for outdoor enthusiasts.

The bronco’s Sasquatch package enhances its off-road readiness but does not significantly impact the modular features. Meanwhile, the jeep wrangler’s Rubicon trims emphasize ease of customization, ensuring you can adapt the vehicle to your specific needs.

Frame and Structural Adaptability

The structural adaptability of these SUVs plays a crucial role in their off-road performance. The jeep wrangler utilizes a body-on-frame design, which provides exceptional durability and flexibility on uneven terrains. Similarly, the ford bronco employs advanced engineering techniques, including CAD design normalization, to ensure precision in its structural features.

Suspension testing reveals that the bronco’s wheel movement can reach amplitudes of up to 24 inches, enhancing its capability on challenging trails. However, the jeep wrangler’s solid axles and hydro-boost brakes give it an edge in handling rugged terrains. Both SUVs cater to off-road enthusiasts, but the jeep wrangler’s frame design offers a slight advantage for extreme conditions.

Note: If you’re considering the Sasquatch package for the ford bronco, it’s worth noting that it focuses more on off-road performance enhancements rather than structural adaptability.

Engine Options and Driving Performance

Powertrain Choices

When it comes to power & performance, both the jeep wrangler and ford bronco offer a variety of engine options to suit different driving needs. The 2025 jeep wrangler provides five distinct powertrains, including a 3.6L V6 with 285 horsepower and 260 lb-ft of torque, and a 2.0L turbocharged 4-cylinder delivering 270 horsepower and 295 lb-ft of torque. For those seeking maximum power, the 6.4L Hemi V8 generates an impressive 470 horsepower and 470 lb-ft of torque. Additionally, the plug-in hybrid (PHEV) variant combines efficiency with performance, offering 375 horsepower and 470 lb-ft of torque.

The 2025 ford bronco also delivers strong engine choices. Its base 2.3L 4-cylinder produces 275 horsepower and 315 lb-ft of torque on regular fuel, while premium fuel boosts these figures to 300 horsepower and 325 lb-ft. The 2.7L V6 offers even more power, with up to 330 horsepower and 415 lb-ft of torque. For extreme off-road enthusiasts, the Bronco Raptor’s 3.0L V6 delivers 418 horsepower and 440 lb-ft of torque, making it a standout in this suv model comparison.

Vehicle

Engine Type

Horsepower (Regular/Premium)

Torque (Regular/Premium)

Ford Bronco

2.3L 4-cylinder

275 / 300

315 / 325

 

2.7L V6

315 / 330

410 / 415

 

3.0L V6 (Bronco Raptor)

418

440

Jeep Wrangler

3.6L V6

285

260

 

2.0L 4-cylinder turbo

270

295

 

3.0L V6 turbodiesel

260

442

 

6.4L Hemi V8

470

470

 

2.0L 4-cylinder PHEV

375

470

Fuel Efficiency Comparison

Fuel efficiency plays a crucial role in choosing the right SUV. The 2025 jeep wrangler’s 2.0L PHEV engine offers the best mileage, combining electric and gas power for optimal efficiency. Its diesel engine also provides excellent fuel economy, making it a practical choice for long-distance travel.

The 2025 ford bronco, while powerful, focuses more on performance than fuel savings. Its 2.3L 4-cylinder engine delivers decent efficiency, but the larger V6 engines prioritize horsepower and torque over mileage. If fuel economy is a priority, the jeep wrangler’s hybrid and diesel options stand out.

Transmission and On-Road Dynamics

Both SUVs feature advanced transmission systems to enhance ride and handling. The jeep wrangler offers an 8-speed automatic transmission, ensuring smooth gear shifts and responsive acceleration. Its manual transmission option appeals to traditionalists who enjoy greater control.

The ford bronco, on the other hand, includes a 10-speed automatic transmission, providing seamless transitions between gears. This system improves on-road dynamics, making the bronco a better choice for daily driving. However, the wrangler’s solid axles and off-road-tuned suspension give it an edge in rugged terrains.

Tip: If you prioritize smoother on-road dynamics, the ford bronco’s 10-speed transmission is ideal. For off-road adventures, the jeep wrangler’s robust drivetrain excels.

Off-Road Capabilities

Four-Wheel Drive Systems

The 2025 jeep wrangler and 2025 ford bronco both excel as off-road vehicles, offering advanced four-wheel drive systems to tackle challenging terrains. The jeep wrangler provides three distinct systems: Command-Trac, Selec-Trac, and Rock-Trac. These systems deliver exceptional traction and control, especially on rocky or uneven surfaces. The Rock-Trac system, available on Rubicon trims, includes a 4:1 low-range gear ratio for superior crawling capability.

The ford bronco matches this with its two-speed 4WD system, featuring shift-on-the-fly functionality. This allows you to switch between modes seamlessly, even while driving. The bronco also includes high-powered off-road features like electronic front- and rear-locking differentials and Trail Turn Assist, which enhances maneuverability on tight trails. Both SUVs cater to all-terrain enthusiasts, but the bronco’s G.O.A.T. (Goes Over Any Terrain) modes provide an edge in terrain management.

Ground Clearance and Angles

Ground clearance and approach angles are critical for off-road performance. The 2025 ford bronco offers a maximum ground clearance of 13.1 inches, slightly higher than the 2025 jeep wrangler’s 12.9 inches. This extra clearance allows the bronco to navigate larger obstacles with ease.

Vehicle

Ground Clearance

Approach Angle

Departure Angle

Breakover Angle

2024 Ford Bronco

13.1 inches

43.2°

37.2°

29°

2024 Jeep Wrangler

12.9 inches

N/A

N/A

N/A

The jeep wrangler, however, shines with its impressive approach and departure angles. Its 47.4-degree approach angle and 40.4-degree departure angle outperform the bronco’s 35.7 degrees and 29.9 degrees, respectively. These angles make the wrangler ideal for steep inclines and declines.

Water Fording and Traction Control

Water fording is another area where these SUVs demonstrate their all-terrain capabilities. The ford bronco can ford water up to 33.5 inches deep, slightly surpassing the jeep wrangler’s 32.5 inches. This makes the bronco a strong contender for river crossings and wet environments.

Traction control systems further enhance their off-road capabilities. The jeep wrangler features a sway bar disconnect system, which improves wheel articulation on uneven surfaces. The bronco counters with its High-Performance Off-Road Stability Suspension (HOSS), ensuring a smooth ride over rough terrain. Both SUVs include skid plates for underbody protection, but the wrangler offers them across all trims, while the bronco reserves them for select trims.

Tip: If you frequently encounter water crossings or muddy trails, the ford bronco’s water-fording depth and advanced suspension system make it a reliable choice. For extreme inclines and declines, the jeep wrangler’s superior approach and departure angles provide unmatched capability.

Off-Road Driving Modes

Off-road driving modes are essential for tackling diverse terrains, and both the jeep wrangler and ford bronco offer unique systems to enhance your off-road experience. These modes adjust the vehicle’s performance to suit specific conditions, such as sand, mud, or snow.

The ford bronco stands out with its Terrain Management System™, which includes up to seven G.O.A.T. Modes® (Goes Over Any Terrain). These modes allow you to optimize the SUV for various environments. For example, the “Rock Crawl” mode enhances traction on rocky surfaces, while the “Baja” mode boosts performance on sandy dunes. The bronco also features advanced off-road technologies like Trail Turn Assist, Ford Trail Control™, and Trail 1-Pedal Drive. These systems improve maneuverability, control, and ease of driving on challenging trails.

In comparison, the jeep wrangler offers fewer driving modes but compensates with its robust off-road hardware. The Rubicon trims, for instance, include features like the Rock-Trac 4×4 system and sway bar disconnect, which enhance wheel articulation and crawling ability. While the wrangler lacks a dedicated terrain management system, its mechanical systems provide excellent adaptability for off-road adventures.

Here’s a quick comparison of key off-road features:

Feature

Ford Bronco

Jeep Wrangler

Standard Drive Modes

6 G.O.A.T. Modes

N/A

Off-Road Technologies

Trail Turn Assist, Ford Trail Control™, Trail 1-Pedal Drive

N/A

Water Fording Depth

36.4 inches

34 inches

Max Ground Clearance

13.1 inches (Raptor)

12.9 inches

The ford bronco’s higher ground clearance and water-fording depth make it a strong contender for extreme conditions. However, the jeep wrangler’s mechanical simplicity and rugged design appeal to purists who value traditional off-road performance.

Tip: If you prefer advanced technology and versatility, the ford bronco’s G.O.A.T. Modes® and off-road systems are ideal. For a more hands-on, mechanical approach, the jeep wrangler delivers a classic off-road experience.

Interior Technology and Comfort

Infotainment and Connectivity

Both the jeep wrangler and ford bronco offer modern infotainment systems designed to keep you connected and entertained on the road. The jeep wrangler features the Uconnect system, which is known for its intuitive interface and responsive touchscreen. It includes Apple CarPlay and Android Auto compatibility, ensuring seamless integration with your smartphone. The ford bronco, on the other hand, boasts the SYNC 4 system with a larger available 12-inch touchscreen. This system also supports wireless Apple CarPlay and Android Auto, eliminating the need for cables.

If you value an easy-to-use infotainment system, the ford bronco stands out with its voice recognition capabilities and over-the-air updates. However, the jeep wrangler’s Uconnect system remains a reliable choice for those who prefer simplicity and functionality.

Cabin Noise and Comfort

When it comes to cabin comfort, the ford bronco takes the lead with its quieter interior. Its advanced sound-deadening materials reduce road and wind noise, creating a more serene driving experience. The jeep wrangler, while rugged, allows more noise to enter the cabin due to its removable roof and doors.

Both SUVs offer comfortable seating, but the ford bronco provides more legroom in the front and rear, making it a better option for taller passengers. The jeep wrangler compensates with its durable materials, which are easy to clean after off-road adventures.

Tip: If you prioritize a quieter ride, the ford bronco’s cabin design will meet your expectations. For durability and practicality, the jeep wrangler excels.

Passenger and Cargo Space

Space utilization is a key factor when choosing between these SUVs. The ford bronco offers more cargo space behind the rear seats, ranging from 35.6 to 38.3 cubic feet, depending on the trim. Its maximum cargo volume reaches up to 83 cubic feet. In comparison, the jeep wrangler provides 31.7 cubic feet behind the rear seats and a maximum of 72.4 cubic feet.

For two-door models, the ford bronco offers 22 cubic feet of cargo space behind the rear seats, while the jeep wrangler provides only 13 cubic feet. The four-door versions of both SUVs are more spacious, with the ford bronco offering 38 cubic feet and the jeep wrangler providing 32 cubic feet.

Vehicle

Cargo Space Behind Rear Seats

Max Cargo Volume

Ford Bronco

35.6–38.3 cubic feet

77.6–83.0 cubic feet

Jeep Wrangler

31.7 cubic feet

72.4 cubic feet

Bar chart comparing cargo space and max cargo volume for Jeep Wrangler and Ford Bronco models

The ford bronco’s larger cargo capacity makes it ideal for family trips or carrying outdoor gear. However, the jeep wrangler’s compact design may appeal to those who prefer a smaller, more maneuverable vehicle.

Safety Features

Driver Assistance Systems

Both the Jeep Wrangler and Ford Bronco include essential driver assistance systems to enhance your safety on the road and off it. The Ford Bronco comes equipped with standard features like hill-start assist, forward-collision warning, automated emergency braking, automatic high-beam headlamps, and hill-descent control. These systems provide reliable support during steep climbs, sudden stops, and low-visibility conditions. Optional features such as blind-spot detection, rear cross-traffic warning, lane-departure warning, and lane-keeping assistance further elevate its safety profile.

The Jeep Wrangler, while rugged and capable, does not specify its standard driver assistance features. However, its off-road-focused design ensures that you can rely on its mechanical systems for stability and control in challenging environments. If advanced driver assistance technology is a priority, the Ford Bronco offers a more comprehensive suite of options.

Vehicle

Standard Features

Optional Features

Ford Bronco

Hill-start assist, forward-collision warning, automated emergency braking, automatic high-beam headlamps, hill-descent control

Blind-spot detection, rear cross-traffic warning, lane-departure warning, lane-keeping assistance

Jeep Wrangler

Not specified in the provided text

Not specified in the provided text

Tip: For daily driving and enhanced safety, the Ford Bronco’s advanced driver assistance systems provide greater peace of mind.

Off-Road Safety Technologies

Off-road safety technologies play a crucial role in ensuring your security during adventurous drives. The Ford Bronco incorporates cutting-edge systems like Trail Turn Assist, which improves maneuverability on tight trails, and Ford Trail Control™, which acts as cruise control for off-road driving. Its Trail 1-Pedal Drive simplifies braking and acceleration, making steep descents more manageable.

The Jeep Wrangler focuses on mechanical safety features, such as its sway bar disconnect system, which enhances wheel articulation on uneven terrain. Skid plates protect the underbody across all trims, ensuring durability during rocky excursions. While the Bronco emphasizes technological innovation, the Wrangler’s robust design appeals to those who prefer a hands-on approach to off-road safety.

Note: If you value advanced off-road technologies, the Ford Bronco’s systems offer greater convenience. For traditional off-road reliability, the Jeep Wrangler delivers dependable performance.

Crash Test Ratings

Crash test ratings provide valuable insights into the safety features of these SUVs. Regulatory agencies like the NHTSA and IIHS evaluate vehicles based on various crash scenarios. The Ford Bronco has undergone comprehensive testing, earning high marks for its frontal crash test, side barrier test, and rollover resistance. Its advanced safety systems contribute to its strong performance in these evaluations.

The Jeep Wrangler, however, has not received an overall safety rating from the NHTSA or IIHS for its 2023 model. The 2022 Wrangler Unlimited 4-door model achieved “Good” grades in four out of six crashworthiness categories, showcasing its reliability in specific tests.

Test Type

Description

Key Metrics Evaluated

Frontal Crash Test

Evaluates head-on collisions between similar vehicles.

Head, neck, chest, femur injuries

Side Barrier Crash Test

Assesses impacts at intersections from the side.

Head, chest, abdomen, pelvis injuries

Side Pole Crash Test

Tests collisions with fixed objects like poles.

Head, chest, lower spine, abdomen, pelvis injuries

Rollover Resistance Test

Measures vehicle stability and risk of rollover during sharp maneuvers.

Static Stability Factor (SSF)

Tip: For a vehicle with proven crash test ratings, the Ford Bronco stands out. The Jeep Wrangler offers solid reliability but lacks comprehensive safety evaluations for recent models.

Pricing and Value

Base Price and Trim Levels

When comparing the base prices of the Jeep Wrangler and Ford Bronco, the Wrangler offers a more affordable starting point. The 2024 Jeep Wrangler begins at $31,995, while the 2024 Ford Bronco starts at $39,630. Both SUVs provide a range of trims to suit different preferences and budgets.

Trim Level

Price Range

Key Features

Jeep Wrangler 2-Door

N/A

Sport, Sport S, Rubicon

Jeep Wrangler 4-Door

N/A

Sport, Sport S, Sahara, Rubicon, Rubicon 392

Rubicon

$43,295–$47,890

All-terrain tires, sway bar disconnect, choice of transfer cases

Rubicon 392

$82,495

V8 engine, heated leather seats, LED headlights

Sahara

$46,020

2.0-liter turbo engine, body-color grille, nine Alpine speakers

Wrangler 4xe PHEV

$54,735–$60,980

Plug-in hybrid model with various advanced features

The Ford Bronco also offers trims like the Base, Big Bend, and the high-performance Bronco Raptor. The Bronco Raptor, priced higher, delivers exceptional off-road capabilities with its 418-horsepower engine and advanced suspension system.

Maintenance and Ownership Costs

The Jeep Wrangler and Ford Bronco cater to off-road enthusiasts, but their ownership costs differ. The Wrangler has a longer history of reliability, reflected in its higher J.D. Power rating of 79/100 compared to the Bronco’s 76/100. This reliability often translates to lower maintenance expenses over time.

While the Bronco boasts better fuel efficiency, resulting in lower annual fuel costs, the Wrangler’s wider range of engine options, including a plug-in hybrid, offers flexibility. However, the Bronco’s modern technology and comfort features may appeal to those prioritizing daily driving convenience.

Resale Value

Resale value is a critical factor when choosing an SUV. The Jeep Wrangler retains its value better, depreciating only 34% over five years. In contrast, the Ford Bronco loses 47% of its value during the same period.

SUV Model

Resale Value

Starting Price

2023 Ford Bronco

65.4%

$34,095

The Wrangler’s strong resale value makes it a smart investment for long-term ownership. However, the Bronco remains a competitive option, especially for those drawn to its advanced features and off-road prowess.

Tip: If you prioritize long-term value retention, the Jeep Wrangler is the better choice. For cutting-edge technology and a smoother ride, consider the Ford Bronco.

Both the Jeep Wrangler and Ford Bronco excel in their respective strengths, making them top contenders in the off-road SUV market. The Wrangler shines with its rugged design and superior off-road capabilities, perfect for tackling extreme terrains. The Bronco, on the other hand, offers smoother on-road dynamics and advanced technology, making it ideal for daily drivers and tech enthusiasts.

  • For off-road enthusiasts: The Jeep Wrangler delivers unmatched performance on rugged trails.

  • For daily drivers: The Ford Bronco provides a more comfortable and refined driving experience.

  • For tech-savvy buyers: The Bronco’s cutting-edge features stand out.

To make the best choice, you should test drive both SUVs. This hands-on experience will help you determine which one aligns with your lifestyle and preferences.

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